Giddy Up – USTR Jamieson Greer and Mexican Secretary of Economy Marcelo Ebrard Begin Formal Trade Negotiations


Posted originally on CTH on January 28, 2026 | Sundance 

Here we go.  If you’ve been under the Treehouse branches for more than a few months, it is now officially time to pull up a rock take a front row seat and enjoy the show.  Don’t draw attention to yourself; however, please do bring your favorite beverage, relax and watch what no one else will admit is happening.  The 2026 operation to exit the USMCA is officially underway.

While the Snow Mexicans are gnashing their teeth talking about feelings and various shiny things, United States Trade Representative Jamieson Greer is meeting today with Mexican Secretary of Economy Marcelo Ebrard to strategize the best approach for a U.S-Mexican bilateral free trade agreement.

Please remember, in order to fully appreciate the moment, we must allow all negotiation pretenses to remain in place, giving the illusion of something that will no longer be present when the end goal is reached.

Jan 28 (Reuters) – U.S. Trade Representative Jamieson Greer and Mexican Secretary of Economy Marcelo Ebrard agreed during a meeting on Wednesday to begin formal discussions on possible reforms to the United States-Mexico-Canada trade agreement, Greer’s office said.

Possible reforms include stronger rules of origin for key industrial goods, more collaboration on critical minerals, increasing efforts to defend workers and producers, and efforts to combat dumping of manufactured goods, the USTR’s office said in a statement. (LINK)

As we noted at the end of last year, splitting the USMCA into two bilateral trade deals, one for Mexico and one for Canada, will be one of the most interesting and long-term economically significant moves in U.S. trade history.  It is going to be a lot of fun to watch these negotiations, and the pre-positioning gives us a preview of what is to come.

Mexico is doing everything almost perfectly in preparation for their bilateral deal.  Canada is doing exactly the opposite and positioning themselves for the worst possible outcome of a deal with the USA.  The disparity in approaches is so different, even now it is remarkable to watch.

President Trump is establishing an entirely new economic, trade and finance system. The era of the Marshal Plan is over; it has been factually deconstructed in the past 12 months.

Canadians and Europeans are desperately trying to offset the ramifications, hold on to their economic benefits and find a new mechanism to afford the domestic indulgences now eliminated by President Trump.

Needing alternatives for their economies, the EU and Canada are looking to India and China respectively as a financial offset.  Meanwhile, so far, Mexico is playing it smarter….

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