There are over 1.1 billion websites on the internet, but the vast majority of all traffic actually goes to a very select list of them. As Visual Capitalist’s Jeff Desjardins notes, Google.com, for example, has an astounding 28 billion visits per month. The next closest is also a Google-owned property, Youtube.com, which brings in 20.5 billion visits.
Today’s infographic comes to us from Vodien, and it lists the 100 highest ranking websites in the U.S. by traffic, according to website analytics company Alexa.
The information is grouped by company – for example, you can see that Google controls four sites in the Top 100 (Google, Youtube, Blogger, and Google User Content), while Verizon owns the Huffington Post and AOL.com (they will also control Yahoo and Tumblr when that deal closes in Q2). The data is also sorted by industry, so sites in a similar category are grouped in the same color.
A STEEP DROPOFF
The dropoff from #1 to #100 is significant. Google.com has 28 billion visits, but a website like Citi.com (ranked #98) only has 53 million visits a month. That’s a 500x difference!