Bud Light – Go Woke, Go Broke


Armstrong Economics Blog/WOKE re- Posted Apr 13, 2023 by Martin Armstrong

Bud Light chose a transexual man who often dresses as a little girl to represent their brand. People are voting with their dollars and boycotting the cheap beer.  Distributors for Anheuser-Busch have stated that businesses already began to cancel orders over Easter weekend. Beer Business Daily noted that despite limited data as the ad campaign is new, Anheuser-Busch “took a volume hit in some markets over the holiday weekend, particularly in rural areas, which consist of their higher share markets.”

Why is corporate America alienating a large portion of its customers in favor of the woke agenda? Are people that stupid? Dylan Mulvaney, the new face of Bud Light, has accumulated countless brand partnerships for pretending to be a girl. Nike is so woke for hiring Dylan, so let’s forget that they offshore their manufacturing to bypass child labor laws.

Dylan’s content is beyond disturbing, such as dressing up as the 6-year-old character “Eloise” or playing with Barbie dolls to appear as its “inner child.” A 26-year-old (born XY) should not be mentioning “girlhood” or cosplaying as a CHILD. And the White House has repeatedly invited this person to speak on the woke agenda, praising him for being proud and brave. In the video below, Mulvaney immediately mentions “trans children,” as if children have the mental capacity to make such an extreme life-altering decision.

This gibberish is grooming and child abuse in plain sight. Someone must protect our children. Woke parents are pushing this ideology on their children for attention. A child would not be allowed to get a tattoo for self-expression unless the parents consented. We deem castration and genital mutilation a problem in countries throughout the third world but call it “gender-affirming care” in the US. The extreme left is confusing the next generation of impressionable children and the parents often have no say in what goes on at public schools. The problem is that the woke ideology wants to distort our version of reality. The nuclear family is seen as a radical ideology. Live your life as you please behind closed doors, but shoving it down our throats as a new norm is a deliberate act to destroy traditional values. They have already killed the American dream but now they are dancing on its grave–completely shameful.

Pentagon Confirms Document Leak


Armstrong Economics Blog/War Re-Posted Apr 12, 2023 by Martin Armstrong

There is a mole within the Pentagon and officials are eagerly seeking to find the source. Someone has been leaking classified documents to the public that include plans to involve the international community in the Ukrainian conflict. Someone in the intelligence community wants the public to know about America’s increasing involvement in the Russia-Ukraine proxy war.

A source close to Zelensky has said that Ukraine has scrapped previous war strategies due to the leaked information. The documents actually mention that the US has been spying on Zelensky himself, which comes as no surprise. Chris Meagher, the assistant to the secretary of defense for public affairs, said the leak is under investigation and that they do not know how much information has been leaked. Meagher claims some of the documents have been altered in an attempt to cover up the truth. He is reassuring allies “of our commitment to safeguarding intelligence and fidelity to our security partnerships.”

The documents were highly classified and contained information on how the US spies on its allies and enemies alike. The documents began appearing on Discord servers, 4Chan, and other platforms about a month ago, with over 50 sensitive documents now revealed to the public. The Five Eyes intelligence alliance, which includes Canada, Australia, New Zealand, and the UK, are now urging the US to rectify the situation immediately. Time will only tell what secrets these documents reveal.

They could not deny that the papers were real. We have seen how the intelligence community treats those who expose the truth like Edward Snowden who must live out his existence in fear. The source knows the risks and will likely risk their life to expose the truth.

United States Code at 18 U.S.C. § 2381

Whoever, owing allegiance to the United States, levies war against them or adheres to their enemies, giving them aid and comfort within the United States or elsewhere, is guilty of treason and shall suffer death, or shall be imprisoned not less than five years and fined under this title but not less than $10,000; and …

Neocon’s Endorsement for 2024


Armstrong Economics Blog/Politics Re-Posted Apr 11, 2023 by Martin Armstrong

The Neocon Endorsement for 2024 – Invade the Entire World

Why should Canada and Mexico escape?

If they could do it in 2020 – they can do it again in 2024.

Louisville Bank Shooter Carried Familiar Unstable Profile


Posted originally on the CTH on April 10, 2023 | Sundance 

A 25-year-old bank employee named Connor Sturgeon opened fire at his workplace in downtown Louisville, Kentucky, on Monday while livestreaming the attack that left five members of the bank leadership dead and nine others injured. {Direct Rumble Link} The shooting took place at Old National Bank, Sturgeon was killed by police after a shootout, according to interim Louisville Metro Police Chief Jacquelyn Gwinn-Villaroel.

Soon after the murders the shooters profile on social media began surfacing. Connor Sturgeon profiled as an unstable wokester identifying with he/him pronouns. Sturgeon learned he was about to be fired from the bank, according to CNN, who said he also left a note for his parents and a friend explaining his intention to go and shoot up the bank.

Killer Identified in Louisville Bank Shooting

Police are trying to determine what triggered his attack. Obviously, the shooter was unstable, and reports of his psychological condition identify him as prone to depression. CNN REPORTS:

[…] In a 2018 college essay posted to the website CourseHero, a user identified as a University of Alabama student named Connor Sturgeon wrote that he had had trouble fitting in at school.

“My self-esteem has long been a problem for me,” the essay read. “As a late bloomer in middle and high school, I struggled to a certain extent to fit in, and this has given me a somewhat negative self-image that persists today. Making friends has never been especially easy, so I have more experience than most in operating alone.”

Now, This Makes Sense – Marketing VP Alissa Heinerscheid Explains Why She Made Bud Light the Brand for Woke Transvestites


Posted originally on the CTH on April 9, 2023 | Sundance | 712 Comments

Budweiser Light Vice President of Marketing, Alissa Heinerscheid, explains why she decided to make Bud Light the beer of transvestites. Trust me, once you see the background of Heinerscheid, in her own words, it all makes sense.

A middle aged, upper income highly educated white woman with three children, all born from surrogates, explains how her worldview, everyone needs their safe space to find their best identity, shapes her brand representation.

Mrs. Heinerscheid graduated from the Wharton School of Business (University of Pennsylvania 2012/2013), around the same time as Ivanka Trump.   She interned with General Mills (Cheerios brand), before ultimately landing the job with Anheuser Bush as VP of Marketing for Bud Light.

How her ideological outlook passed through the corporate filtration, is a case study on corporate stupidity. {Direct Rumble link}

Against the backdrop of micro-brew beer being popular with young people, Ms. Heinerschied defined her brand of Bud Light as the “fraternity/out of touch humor” brand amid young people.  She wanted to create a more “inclusive” image for beer; representation in the brand image became her cause celeb. Wokeism was the mechanics to deliver the brand change, so that’s what she did.

At her intentional direction, Bud Light is now the beer for Woke Transvestites.  Ms Heinerscheid made Bud Light a beer of, by and for transvestites. Pick up that selected beverage, and the consumer identity is now defined.  You are what you drink.  Watch This First:

Alissa Heinerscheid – Bud Light’s VP of Marketing explains the strategy of using “inclusive” marketing

Any corporate headhunter or recruiter who could not see the risk Mrs. Alissa Heinerscheid represented to their CPG product was/is an idiot. There are two videos below that clearly show what was predictable in the hiring of Heinerscheid.

Not only has she destroyed the brand she was supposed to steward, but she has also created a massive financial problem for Anheuser Bush along with entire business network from manufacturing to wholesale distributors, to restaurants and bars. No one is buying the product.

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Here’s Alissa Heinerschied during her 2012 Wharton school internship. (Via General Mills)

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Here’s Alissa Heinerschied after she took the job at Bud Light.

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Anyone with a clue about how to interview executives could predict what result Ms. Heinerschied was going to deliver.

It really is quite funny in the big picture.

The brand is destroyed.

The Wharton School aspect is ironic….

The Trans Agenda Exposed (Ep. 1986) – 04/07/2023


Posted originally on The Dan Bongino Show on Rumble on: Apr 7, 11:00 am EDT

Katie Hobbs Press Secretary Resigns After Sending Threatening Tweet in Support of Transgender Violence


Posted originally on the CTH on March 29, 2023 | Sundance

The press secretary for Arizona Governor Katie Hobbs is a woman named Josselyn Berry.   In response to the Christian school murders by transgender shooter Audrey Hale, Ms. Josselyn Berry sent a twitter message seemingly showing support for the mass killing.

The message was subsequently removed by Twitter for advocating violence, a violation of their platform rules.

Today, Ms. Berry resigned from her role as press secretary for the Arizona governor: “The Governor does not condone violence in any form. This administration holds mutual respect at the forefront of how we engage with one another. The post by the Press Secretary is not reflective of the values of the administration. The Governor has received and accepted the resignation of the Press Secretary.” (read more)

There are a lot of increasingly unstable people in the world, and for some reason many of them choose to showcase themselves on social media.

Is the WEF is a Marxist Indoctrination Center?


Armstrong Economics Blog/Socialist Re-Posted Mar 28, 2023 by Martin Armstrong

Karl Marx said:

“Men make their own history.”

Kamala Harris Travels to Africa to Introduce the Intellect of the Biden Presidency to the Continent


Posted originally on the CTH on March 27, 2023 | Sundance

There comes a time in international politics where we look at what is presented to represent our nation.

Kamala Harris travels to Africa and to deliver remarks and reestablish herself as the international champion of word salad makers.  Soundbites and examples below:

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Staffer for Senator Rand Paul Stabbed in DC During Daylight, 42-Year-Old Suspect Arrested Who Was Just Released from Prison


Posted originally on the CTH on March 27, 2023 | Sundance 

Earlier today Senator Rand Paul released a statement: “This past weekend a member of my staff was brutally attacked in broad daylight in Washington, D.C. I ask you to join Kelley and me in praying for a speedy and complete recovery, and thanking the first responders, hospital staff, and police for their diligent actions. We are relieved to hear the suspect has been arrested. At this time we would ask for privacy so everyone can focus on healing and recovery.”

Fox5DC has details, including the attacker was a 42-year-old man named Glynn Neal.  Apparently, the attacker was just released from prison Friday night before he attacked the member of Rand Paul’s staff.

[…] Federal Bureau of Prisons records show Neal was released from prison on Friday – the day before the stabbing.   He spent nearly 12 Years behind bars for compelling two North Carolina women to engage in prostitution through the use of threats. (read more)

DC Police released a statement [SEE HERE]  “Detectives from the Metropolitan Police Department’s First District announce an arrest has been made in reference to an Assault with Intent to Kill (Knife) offense that occurred on Saturday, March 25, 2023, in the 1300 block of H Street, Northeast.”

“At approximately 5:17 pm, members of the First District were dispatched to the listed location for the report of a stabbing. Upon arrival, members located an adult male stabbing victim. The victim was transported to a local hospital for treatment of life-threatening injuries.

On Saturday, March 25, 2023, as a result of the detectives’ investigation, 42-year-old Glynn Neal, of Southeast, DC, was arrested and charged with Assault with Intent to Kill (Knife).” (LINK)